Proposal · Automation system · Channel strategy · Qualifying funnel · Results breakdown
Five sections covering every element of how DDG would operate for your brokerage.
Your full proposal is live at a hosted URL. The automation workflow is the PDF attached to this pack.
Your Snapchat already handles the Arabic/UAE market well — we don't touch that. DDG focuses entirely on the English-speaking expat and international HNW buyer that Snapchat isn't built to reach.
Not a diagram — a real qualifying page, Rixos branded, built for English-speaking HNW buyers. Budget, timeline and intent confirmed before any lead reaches your team. This is a working mockup of the DDG-built page.
Mid-sized UAE brokerage · AED 35,000/month ad spend · Off-plan focus · Google Search + YouTube + LinkedIn + Meta retargeting · Client identity protected. Note: units sold figures are monthly averages — luxury off-plan buyer cycles of 45–90 days mean additional pipeline committed beyond the reporting month is not reflected in the month 1 figure.
| Metric | Industry avg | Before DDG | With DDG | Change |
|---|---|---|---|---|
| Total leads / month | 80–300 | 310 (unqualified) | 186 (pre-qualified) | Volume down, quality up |
| % leads with budget confirmed | 15–25% | ~18% | 100% | All pre-qualified |
| Lead → conversation rate | 10–15% | 9% | 40% | +344% |
| Conversations / month | 15–40 | 28 | 74 | +164% |
| Conversation → unit sold | 10–15% | 11% | 13–14% | Stable / marginal uplift |
| Units sold / month (avg) | 2–5 | 3–4 | 9–11 | ~3x increase |
| Active pipeline (in nurture) | Untracked | Not followed up | 100% in automated sequence | No lead ever lost |
| Cost per qualified lead (AED) | AED 90–150 (unqualified) | AED 113 (unqualified) | AED 188 (pre-qualified) | Higher CPL — far better quality |
| Broker response time — hot leads | 2–6 hrs avg | >3 hours | <5 minutes | –97% |
| Cold lead reactivations | None tracked | 0 | Ongoing — 90-day nurture | New pipeline from written-off leads |
Volume: conversations and average units sold per month
Lead-to-conversation rate — the metric that drives deal flow from the same budget